http://www.seo-jerusalem.com/search-engine-marketing-why-do-i-need-it/ SEO and more Sun, 13 Dec 2009 11:51:46 +0000 hourly 1 http://wordpress.org/?v=3.0.1 http://www.seo-jerusalem.com/search-engine-marketing-why-do-i-need-it/comment-page-1/#comment-2 Steve Mon, 07 Dec 2009 14:11:31 +0000 http://www.seo-jerusalem.com/?p=175#comment-2 Old advertising is dead. When you pay $10,000 for a billboard you are showing a ad to everyone just to try to convince a few that might be interested. And after you pay you don't even know if anyone read it. With targeted ads on the internet you are only advertising to those who you <i>know</i> are already interested and only pay when they click on your ad. I think that in 50 years all ads will be targeted. Billboard will change just as you walk by it to target your age and gender. Old advertising is dead. When you pay $10,000 for a billboard you are showing a ad to everyone just to try to convince a few that might be interested. And after you pay you don’t even know if anyone read it. With targeted ads on the internet you are only advertising to those who you know are already interested and only pay when they click on your ad. I think that in 50 years all ads will be targeted. Billboard will change just as you walk by it to target your age and gender.

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